Food KFC tapped an unknown actor to play the new Colonel Sanders

22:38  21 december  2017
22:38  21 december  2017 Source:   TODAY

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Share. Tweet. Pin. Email. Celebrities donning white-haired wigs and crisp, white suits have been playing KFC 's famous founder Colonel Sanders for years. But the latest man to star in the chicken chain's ads doesn't have a lot in common with his predecessors because not that many people

KFC ’s new celebrity colonel isn’t a celebrity at all. The fried - chicken chain just picked Christopher Boyer, an unknown actor , to play the part of Colonel Sanders in its latest twist on the campaign from Wieden + Kennedy. Why choose an unknown ?

Celebrities donning white-haired wigs and crisp, white suits have been playing KFC's famous founder Colonel Sanders for years. But the latest man to star in the chicken chain's ads doesn't have a lot in common with his predecessors ... because not that many people really know who he is.

Christopher Boyer is a relatively unknown actor who just scored the role of "Value Colonel" in KFC's new commercials. By hiring an unknown actor, KFC says it's saving a lot of money, so instead of forking over a large paycheck to a big name, the chain can pass the savings on to customers.

TODAY, product courtesy of merchant site© KFC TODAY, product courtesy of merchant site

In the past, KFC has gone for big names (with bigger paychecks) like Ray Liotta or Rob Lowe.

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KFC 's Colonel Sanders ' white Oct 10, 2016 Mad Men's Vincent Kartheiser is KFCs new Colonel Sanders Kartheiser is the latest to join the growing list of actors who've portrayed the Jun 21, 2016 Hammond says he missed the joke, which he made note of while the current actor playing Sanders

(Newser) - KFC has a new Colonel Sanders —sort of. Actor George Hamilton (who, his Wikipedia page notes, "is, perhaps, most famous for his debonair style and his perfect and perpetual suntan") will play the "Extra Crispy Colonel " in ads for the chain's Extra Crispy Chicken .

This value-minded casting is tied into ads that will launch nationwide Dec. 28, featuring items like a potpie for $3.99 and a different options for the $5 Fill Up container deal.

"After casting a wide net to find our next Colonel — everywhere from big shot Hollywood agents to postings on job boards and even Craigslist — we were pleasantly surprised when we found Boyer," KFC's director of advertising George Felix said in a statement. "Much like the Colonel, he's held a lot of forgettable roles before becoming the world's most famous chicken salesman. Heck, he even auditioned for the role of the Colonel several years ago, and we didn't remember him."

According to KFC, Boyer's previous roles have included "man in mattress store," "professor" and "old seasoned farmer."

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Recently, KFC has used a bunch of different actors to play the famous role. In case you didn't know, there's a brand new Colonel Sanders and his name is Rob Riggle. We are taking a poll!

Will the real Colonel Sanders please stand up? KFC has tapped more than a dozen actors to play the role of its white-suited founder, and its latest selection is truly the Colonel that America deserves in 2017: the villain from Titanic, AKA actor Billy Zane.

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Boyer's resume isn't entirely devoid of a few meaty roles, however. The actor, who lives in Hagerstown, Maryland, once owned a restaurant known for fried chicken ... but he says it wasn't as good as KFC (as the new colonel, maybe he has to say that now). Boyer even auditioned for this coveted role once before, in 2015, but didn't get the part, and apparently the team didn't even remember he had auditioned.

"When I was preparing to audition for the Colonel role in 2015, I dug out my string tie from the back of my closet and looked up Harland Sanders on the internet," Boyer said in a statement. "That's when I first found out about the Colonel's incredible life story, so I donned an accent for the audition and gave it my best shot.

"Now two years later, I am very grateful to be playing the role as the common man's Colonel."

Plenty of fast food chains are currently vying to capture budget-minded consumers with promotions like the return of the $5Subway footlong or McDonald's relaunching its dollar value menu, so we're not surprised that KFC is trying to get in on the discount dining action.

Let's just hope Boyer earned more than a bucket of chicken for his latest role.

KFC tapped an unknown actor to play the new Colonel Sanders

KFC spreads the love (of fried chicken) with scratch 'n' sniff Valentine's cards .
Get your love a super smelly Valentine's Day card with a $10 chicken meal.Does the scent of fried chicken make you or your partner hungry for romance?

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